What is SEM?
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising and gaining website traffic by purchasing ads on search engines.SEM helps your website quickly and efficiently attract numerous visitors, who are actively searching for services or products within a particular location.
Benefits of SEM Service:
- • Connects prospective clients with your business directly
- • Improve measurable results of your website promotion campaign
- • Drive Targeted Traffic to your website 24/7
- • Lowest cost per customer acquisition
- • High visibility on search engines build your brand awareness.
- • Able to reach out to a global audience
- • Optimum business leverage
- • Acquire New Customers
- • Increase brand awareness and brand equity of product.
- • Increase Visibility - Increase in website traffic.
- • Advertise to an audience that's already interested in you.
- • Increase in targeted leads.
- • Target your ads to users based on languages and locations.
- • Competition advantage - Marketers can enable users to select their product over their competitors.
- • Great ROI — Compared to other advertising media, paid search strategies are more efficient.
Why we use SEM instead of SEO?
Search engine marketing (SEM) is one of the most cost efficient ways to reach your target audience when they are ready to buy. Research shows that 90% of online searches are conducted by people who are at the end of the buying cycle. Done properly, SEM will get your ads in front of your target audience with content that is highly relevant to them, all for free until they click on your ad.
With SEM, your ad is placed on the sponsored section of a search engine’s result page. It is ranked based on how much you pay for keywords (the more popular a keyword, the more expensive it is) and a ‘quality score’ of how relevant your ad is in relation to others. Meanwhile, search engine optimization (SEO) helps your site’s ranking so that it will naturally come up higher in organic, non-paid search results.
Lifecycle for SEM
- Outsourcing, SEM, SEO services to India gives expectant benefits: increase overall profit, save time, cost and instant result.
- Efficient Keyword Generation Process: The first step to a successful Search Engine Marketing campaign is developing a comprehensive keyword list. Targeting the right key terms makes all the difference. We can help you identify key terms that are "on target" for your audience
- Creating Effective Ad Copy: And then, write the right message to the right customer. Our approach helps to ensure that the customer can take the desired action for a particular Ad.
- PPC Bid Management: We do not only use right keyword , but also choose the position you bid for it as well, So that we can gain superior ROI.
How we can be considered as the best SEM Company India:
How does a company become known as the "best web design firm in the India"? And what criteria are used to determine the title.
It will be the use of their experience in the field that allows them to craft a bespoke plan that relates specifically to your product or service.
- Quick communication and 100% project delivery.
- The Great SEM Company creates a great first impression for your clients and partners.
- Must be in business for a minimum of 4 years.
- 100% positive reviews of business on Yelp, Google+ Facebook.
- Must be 100+ in-house employee.
- Must be certified in their speciality servies.